Implementation of Accounting Systems to improve performance in Microenterprises

Abstract

This research aims to analyze the importance of using accounting systems in microenterprises in Guayaquil from the perspectives of professionals in this area, using a sample of 76 respondents. This research process is of a descriptive qualitative type because it details situations and perceptions of the respondents. 99% of the surveyed individuals believe that the use of accounting software helps to optimize time and save money, whose results coincide with reviewed studies, which indicate that for microenterprises to prosper, they must invest in the digitization of processes by implementing effective software that collects, calculates, and stores financial and accounting information, being a key solution to optimize operations and improve business competitiveness.